August 1, 2022 - 2 min read
Tezos, the environmentally-friendly proof of stake network is known for hosting some of the most innovative and forward-thinking apps and projects. Joko itself is unique, as it combines the elements of documentary-style, long-form content with independent music.
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Tezos, the environmentally-friendly proof of stake network is known for hosting some of the most innovative and forward-thinking apps and projects. Joko itself is unique, as it combines the elements of documentary-style, long-form content with independent music. A music streaming platform with a difference, Joko allows independent music artists to monetize from their songs and videos by streaming across the globe. Content on the platform is unique to Joko and it really allows the musicians to control their own narratives by telling their stories as they see fit, with their own songs played on top.
According to the co-founder of this Seattle-based project, Adeoluwa Adeyemo, “Joko is using distributed ledger technology on the Tezos protocol to support a content marketplace focused on improving video streaming revenue for today’s recording artists. Our content not only improves the video streaming earnings landscape for recording artists, but they also have narrative control over their story when we make documentaries with them.”
Joko is providing music lovers with a sensory experience that covers music, film, and cultural art. Every token minted on Joko through smart contracts is one-of-a-kind pieces of digital art that relate directly to the content creators and an episode, with the recording artist steering their episodes depending on how they want to tell their story. Each episode is made by the Joko production team, run by co-founder Imran Claud-Ennin and Imran says that this production style gives “the artist the chance to hold the brush and create the painting on the canvas."
Joko is working closely with Tezos, who are supporting this app, from both a technical and business angle, through the Tezos Foundation. Joko is now in the process of producing long-form documentary-style videos for recording artists who have over 2 million plays of their songs per month.
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